Google AdWords Fundamentals

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Google AdWords can be an amazing tool the generate more business, however it can also generate huge sums of unwanted and unnecessary spend. I will teach you the tricks of the trade when it comes to online advertising so you don't have to make the mistakes that over 90% of business do make.

In this course you will learn the fundamentals of pay per click advertising from planning to optimisation via strategy, set-up, research, implementation, reporting and analysis. We also cover:

  • Planning, Preparation and Strategy of your Online Advertising Campaign
  • Setting up your first account, PPC campaign and your billing within Google Ad-words
  • Ability to research keywords, advertising copy and landing pages
  • Reporting on performance of your advertising Campaigns
  • Optimisation of your campaigns

Course Curriculum

  Introduction to Google AdWords
Available in days
days after you enroll
  Setting up AdWords
Available in days
days after you enroll

Frequently Asked Questions

When does the course start and finish?
The course starts now and never ends! It is a completely self-paced online course - you decide when you start and when you finish.
How long do I have access to the course?
How does lifetime access sound? After enrolling, you have unlimited access to this course for as long as you like - across any and all devices you own.
What if I am unhappy with the course?
We would never want you to be unhappy! If you are unsatisfied with your purchase, contact us in the first 30 days and we will give you a full refund.

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